{"product_id":"milk_shake-lifestyling-smoothing-cream-150ml","title":"Milk_shake Lifestyling Smoothing Cream 150ml","description":"\u003cp\u003emilk_shake Lifestyling Smoothing Cream 150ml is a leave-in heat-protecting smoothing cream from the Italian haircare brand milk_shake. The lightweight formula combines silicones, hydrolysed silk and quinoa proteins, conditioning emollients and a built-in UV filter — to smooth, protect and condition the hair, making it sleek, shiny and easy to style without weighing it down.\u003c\/p\u003e\n\n\u003ch2\u003eAbout milk_shake\u003c\/h2\u003e\n\u003cp\u003emilk_shake is an Italian professional haircare brand by Z.One Concept, known for its milk-protein-and-fruit-extract-infused formulations and beautifully minimalist black-and-white packaging. The Lifestyling range is the brand's styling-product line — built around easy-to-use heat-protecting and finishing products that deliver salon-quality results at home.\u003c\/p\u003e\n\n\u003ch2\u003eKey actives\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolysed Silk (Hydrolyzed Silk PG-Propyl Methylsilanediol):\u003c\/strong\u003e a luxurious protein active that smooths the hair surface and adds shine.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolysed Quinoa Protein:\u003c\/strong\u003e a plant-based protein that strengthens and conditions.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAmodimethicone:\u003c\/strong\u003e a smart silicone that smooths frizz and adds slip.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eUV Filter (Ethylhexyl Methoxycinnamate):\u003c\/strong\u003e protects the hair colour from sun-induced fade.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCyclopentasiloxane + Dimethicone:\u003c\/strong\u003e smooth the hair surface for shine without greasiness.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eConditioning emollients\u003c\/strong\u003e for slip and brushability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eKey benefits\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eSmooths, defines and tames medium-to-coarse hair without weighing it down.\u003c\/li\u003e\n  \u003cli\u003eBuilt-in heat protection — safe to use before blow-drying or straightening.\u003c\/li\u003e\n  \u003cli\u003eUV filter helps protect the colour from sun-induced fade.\u003c\/li\u003e\n  \u003cli\u003eAdds shine and resistance to humidity — beats summer frizz.\u003c\/li\u003e\n  \u003cli\u003eMakes brushing and styling easier — extra slip on tangle-prone hair.\u003c\/li\u003e\n  \u003cli\u003eGenerous 150ml format — lasts months even with daily use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eLifestyling Smoothing Cream is for those with medium to coarse hair who want a sleek, smooth, glossy finish — particularly fans of long, straight or wavy styles, those who blow-dry the hair smooth, and anyone who battles frizz or humidity. Equally well-suited to coloured hair, where the UV filter helps protect the colour treatment. A natural pair with the wider milk_shake Lifestyling range.\u003c\/p\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eWash and condition the hair with a milk_shake-recommended shampoo and conditioner.\u003c\/li\u003e\n  \u003cli\u003eTowel-dry the hair until just damp.\u003c\/li\u003e\n  \u003cli\u003eDispense a 10-pence-coin-sized amount of smoothing cream into the palms (use less for short hair, more for long).\u003c\/li\u003e\n  \u003cli\u003eRub between the palms to warm.\u003c\/li\u003e\n  \u003cli\u003eDistribute evenly through the mid-lengths and ends — avoid the roots.\u003c\/li\u003e\n  \u003cli\u003eComb through with a wide-tooth comb to ensure even distribution.\u003c\/li\u003e\n  \u003cli\u003eStyle as desired — blow-dry smooth, straighten with irons, or let air-dry.\u003c\/li\u003e\n  \u003cli\u003eHeat-styling boosts the smoothing effect.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 150ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Leave-in smoothing cream\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Lifestyling\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHair type:\u003c\/strong\u003e Medium to coarse\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e milk_shake\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":58260420493660,"sku":"N181298","price":16.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/Milk-shake-Lifestyling-Smoothing-Cream-150ml-6.jpg?v=1783878442","url":"https:\/\/vinceproject.com\/bg\/products\/milk_shake-lifestyling-smoothing-cream-150ml","provider":"Vitrax ","version":"1.0","type":"link"}