{"product_id":"blood-concept-red-ma-eau-de-parfum-30ml-spray","title":"Blood Concept Red +MA Eau de Parfum 30ml Spray","description":"\u003cp\u003eBlood Concept Red +MA Eau de Parfum 30ml is a niche unisex fragrance from the Italian conceptual house Blood Concept, composed by perfumer Antoine Lie and launched in 2012. Built on the unusual conceit of \"blood meeting milk\", aldehydes and metallic-violet leaf accords play against a creamy milk and sandalwood base — sharp, soft and provocative all at once.\u003c\/p\u003e\n\n\u003ch2\u003eAbout Blood Concept\u003c\/h2\u003e\n\u003cp\u003eBlood Concept is an Italian niche fragrance house founded in Milan, known for its bold conceptual narratives — most famously the original quartet of perfumes (A, B, AB, O) inspired by blood types. The brand sits firmly within avant-garde perfumery, prioritising storytelling and unusual accord work over conventional designer-perfume pleasing.\u003c\/p\u003e\n\n\u003ch2\u003eFragrance notes\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTop:\u003c\/strong\u003e aldehydes, metallic notes, violet leaf\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHeart:\u003c\/strong\u003e milk accord\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBase:\u003c\/strong\u003e cedar, sandalwood, musk\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eBest for niche-fragrance enthusiasts who like unconventional, narrative-driven perfumery and aren't looking for a mainstream crowd-pleaser. Suits collectors, fragrance bloggers and anyone who enjoys exploring conceptual scents that pair familiar accords with deliberately challenging ones. Unisex by design.\u003c\/p\u003e\n\n\u003ch2\u003eHow to wear it\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eSpray once or twice onto pulse points — wrists, neck and inside of the elbows — from roughly 15cm away.\u003c\/li\u003e\n  \u003cli\u003eAllow to dry naturally without rubbing the wrists.\u003c\/li\u003e\n  \u003cli\u003eBest applied 15-20 minutes before going out; the milk and sandalwood base develops slowly on the skin.\u003c\/li\u003e\n  \u003cli\u003eNiche eau de parfums of this style are typically applied lightly; one or two sprays is usually sufficient.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 30ml spray\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eConcentration:\u003c\/strong\u003e Eau de Parfum\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Blood Concept\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Red +MA\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePerfumer:\u003c\/strong\u003e Antoine Lie\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFragrance family:\u003c\/strong\u003e Niche \/ abstract conceptual\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAudience:\u003c\/strong\u003e Unisex\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eYear:\u003c\/strong\u003e 2012\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":57176748261724,"sku":"B091101","price":31.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/Blood-Concept-Red-MA-Eau-de-Parfum-30ml-Spray-0.jpg?v=1774498613","url":"https:\/\/vinceproject.com\/de\/products\/blood-concept-red-ma-eau-de-parfum-30ml-spray","provider":"Vitrax ","version":"1.0","type":"link"}