{"product_id":"philip-kingsley-elasticizer-40ml","title":"Philip Kingsley Elasticizer 40ml","description":"\u003cp\u003ePhilip Kingsley Elasticizer is the iconic British trichology house's globally celebrated pre-shampoo conditioning treatment. Originally created for Audrey Hepburn, this beloved formula deeply nourishes the hair to leave it softer, bouncier and beautifully manageable — this travel-friendly 40 ml format is perfect for trips and weekends away.\u003c\/p\u003e\n\u003ch2\u003eAbout Philip Kingsley\u003c\/h2\u003e\n\u003cp\u003ePhilip Kingsley is a renowned British trichology house founded by world-leading trichologist Philip Kingsley. The Elasticizer is the brand's most globally beloved haircare hero.\u003c\/p\u003e\n\u003ch2\u003eKey benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eIconic pre-shampoo conditioning treatment.\u003c\/li\u003e\n\u003cli\u003eDeeply nourishes the hair.\u003c\/li\u003e\n\u003cli\u003eHelps leave hair softer, bouncier and easier to manage.\u003c\/li\u003e\n\u003cli\u003eTravel-friendly 40 ml format.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eDesigned for all hair types — particularly dry, damaged or chemically processed hair — who want to discover the iconic Elasticizer ritual.\u003c\/p\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eApply to damp hair before shampooing.\u003c\/li\u003e\n\u003cli\u003eMassage thoroughly through the lengths and ends.\u003c\/li\u003e\n\u003cli\u003eLeave on for at least 10 minutes — longer for an intensive overnight treatment.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly, then shampoo and condition as usual.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 40 ml\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e pre-shampoo conditioning treatment\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHair type:\u003c\/strong\u003e all hair types\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUse:\u003c\/strong\u003e 1–3 times per week\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":58259979764060,"sku":"Q042234","price":9.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/Philip-Kingsley-Elasticizer-40ml-2.jpg?v=1783875089","url":"https:\/\/vinceproject.com\/de\/products\/philip-kingsley-elasticizer-40ml","provider":"Vitrax ","version":"1.0","type":"link"}