{"product_id":"phyto-phytopanere-fortifying-vitality-shampoo-250ml","title":"Phyto Phytopanere Fortifying Vitality Shampoo 250ml","description":"\u003cp\u003ePhyto Phytophanere Fortifying Vitality Shampoo 250ml is a botanically-led, salon-grade shampoo from the French luxury haircare house Phyto. Formulated with cinchona bark extract, ginkgo biloba, zinc, vitamins B5 and B6 and rice bran extract, the gentle formula cleanses while stimulating the scalp, reinforcing the hair shaft and supporting fuller, healthier-looking, thicker hair.\u003c\/p\u003e\n\n\u003ch2\u003eAbout Phyto\u003c\/h2\u003e\n\u003cp\u003ePhyto is a French botanical haircare brand founded in 1965 by Patrick Alès, the celebrated Parisian hairdresser. Built on the principles of plant-based science and a 95% natural-origin philosophy, the brand pioneered the idea of \"phytotherapy\" for hair — turning to nature first, with formulas free from parabens, silicones, mineral oils and synthetic alcohols.\u003c\/p\u003e\n\n\u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCinchona bark extract:\u003c\/strong\u003e stimulates the scalp\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eGinkgo biloba:\u003c\/strong\u003e activates microcirculation\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eZinc and copper gluconate:\u003c\/strong\u003e support healthy-looking hair\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePanthenol (Vitamin B5) and pyridoxine (Vitamin B6):\u003c\/strong\u003e condition the hair\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice bran extract:\u003c\/strong\u003e adds shine and softness\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eGentle daily cleansing:\u003c\/strong\u003e kind to scalp and hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eBest for those with weakened, fragile or fine hair who want to support thicker, healthier-looking strands. Perfect for daily use as part of a fortifying haircare routine — pair with the Phyto Phytophanere food supplement for an inside-and-out approach.\u003c\/p\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eWet the hair thoroughly under warm water.\u003c\/li\u003e\n  \u003cli\u003eApply a small amount to the palms and lather gently into the scalp.\u003c\/li\u003e\n  \u003cli\u003eMassage in circular motions for one minute to stimulate the scalp.\u003c\/li\u003e\n  \u003cli\u003eWork the lather through the lengths and rinse thoroughly.\u003c\/li\u003e\n  \u003cli\u003eFollow with a Phyto conditioner suited to your hair type.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 250ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Fortifying daily shampoo\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHair type:\u003c\/strong\u003e Weakened \/ fragile \/ fine\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Phyto\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Phytophanere\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":57176756683100,"sku":"D354645","price":7.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/Phyto-Phytopanere-Fortifying-Vitality-Shampoo-250m-9.jpg?v=1774498628","url":"https:\/\/vinceproject.com\/de\/products\/phyto-phytopanere-fortifying-vitality-shampoo-250ml","provider":"Vitrax ","version":"1.0","type":"link"}