{"product_id":"layrite-natural-matte-cream-297g","title":"Layrite Natural Matte Cream 297g","description":"\u003cp\u003eLayrite Natural Matte Cream is a flexible-hold, water-based hair pomade designed to deliver a clean, natural matte finish. Powered by kaolin clay and waxes derived from Brazilian palm leaves, the lightweight formula provides medium hold while adding texture, volume and a healthy-looking finish — perfect for casual, modern men's styles.\u003c\/p\u003e\n\u003ch2\u003eAbout Layrite\u003c\/h2\u003e\n\u003cp\u003eLayrite is the iconic American men's grooming brand favoured by barbers and stylists worldwide. With water-based formulas, classic packaging and trustworthy hold, Layrite products are designed for the modern man who values both performance and tradition.\u003c\/p\u003e\n\u003ch2\u003eKey ingredients\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKaolin clay:\u003c\/strong\u003e creates a clean matte finish with structured hold.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCarnauba wax (Brazilian palm leaf):\u003c\/strong\u003e adds texture and natural pliability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConditioning emollients:\u003c\/strong\u003e keep hair feeling soft, not stiff.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eKey benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eFlexible, medium hold with a natural matte finish.\u003c\/li\u003e\n\u003cli\u003eAdds texture and volume without weighing hair down.\u003c\/li\u003e\n\u003cli\u003eHelps tame frizz and add subtle shape.\u003c\/li\u003e\n\u003cli\u003eWater-based — restyles easily without re-wetting.\u003c\/li\u003e\n\u003cli\u003eEasy to wash out.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eDesigned for men who prefer a natural, lived-in look — and for anyone with wavy, curly or thinning hair who wants definition without obvious product.\u003c\/p\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eTowel-dry hair or apply to dry hair as desired.\u003c\/li\u003e\n\u003cli\u003eScoop a small amount and warm between the palms.\u003c\/li\u003e\n\u003cli\u003eWork evenly through the hair, styling as you go.\u003c\/li\u003e\n\u003cli\u003eReshape as needed throughout the day.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 297 g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e water-based matte cream pomade\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHold:\u003c\/strong\u003e medium, flexible\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e natural matte\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":58260407845212,"sku":"Z751422","price":33.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/Layrite-Natural-Matte-Cream-297g-6.jpg?v=1783878374","url":"https:\/\/vinceproject.com\/fr\/products\/layrite-natural-matte-cream-297g","provider":"Vitrax ","version":"1.0","type":"link"}