{"product_id":"loreal-serie-expert-blondifier-cool-shampoo-300ml","title":"L'Oréal Serie Expert Blondifier Cool Shampoo 300ml","description":"\u003cp\u003eL'Oréal Série Expert Blondifier Cool Shampoo 300ml is a salon-grade purple-toning shampoo from French professional haircare brand L'Oréal Professionnel Série Expert. The 300ml bottle delivers a violet-pigmented formula engineered to neutralise unwanted yellow and brassy tones in cool, ash and silver blondes — leaving the hair cleaner-toned, conditioned and visibly luminous.\u003c\/p\u003e\n\n\u003ch2\u003eAbout L'Oréal Professionnel Blondifier\u003c\/h2\u003e\n\u003cp\u003eL'Oréal Professionnel Série Expert is the French professional haircare line internationally celebrated for science-led salon care. Blondifier is the brand's dedicated blonde-care line; the Cool variant is specifically formulated for cool and ash blondes that need anti-brass toning.\u003c\/p\u003e\n\n\u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eSpecifically formulated for cool, ash and silver blondes\u003c\/li\u003e\n  \u003cli\u003eViolet pigments neutralise unwanted yellow and brassy tones\u003c\/li\u003e\n  \u003cli\u003eAcai berry oil helps support shine and softness\u003c\/li\u003e\n  \u003cli\u003eHelps maintain a clean, cool tone between salon visits\u003c\/li\u003e\n  \u003cli\u003ePair with the matching Blondifier Cool Conditioner for best results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eBest for those with cool, ash or silver blonde hair who want a salon-grade toning shampoo — and a refined choice for fans of L'Oréal Professionnel.\u003c\/p\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eApply to wet hair, lather and massage into the scalp and through the lengths.\u003c\/li\u003e\n  \u003cli\u003eLeave on for 1–3 minutes depending on the depth of toning required.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly; follow with the matching Blondifier Cool Conditioner.\u003c\/li\u003e\n  \u003cli\u003eWear suitable gloves if you are concerned about staining.\u003c\/li\u003e\n  \u003cli\u003eFor external use only; avoid contact with the eyes.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 300ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Toning purple shampoo\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHair type:\u003c\/strong\u003e Cool, ash and silver blonde hair\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e L'Oréal Professionnel\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Série Expert Blondifier Cool\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":58260018757980,"sku":"A715537","price":12.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/L-Oreal-Serie-Expert-Blondifier-Cool-Shampoo-300ml-9.jpg?v=1783875420","url":"https:\/\/vinceproject.com\/fr\/products\/loreal-serie-expert-blondifier-cool-shampoo-300ml","provider":"Vitrax ","version":"1.0","type":"link"}