{"product_id":"sol-de-janeiro-brazilian-joia-strengthening-smoothing-shampoo-295ml","title":"Sol De Janeiro Brazilian Joia Strengthening + Smoothing Shampoo 295ml","description":"\u003cp\u003eSol de Janeiro Brazilian Joia™ Strengthening + Smoothing Shampoo 295ml is a daily-use shampoo from the brand's Brazilian Joia haircare line. Designed to gently cleanse while strengthening and smoothing damaged hair, the formula features Brazilian botanicals — including babaçu oil, brazil nut oil and cupuaçu butter — alongside a clarifying-but-conditioning surfactant base. Suitable for daily use and a popular pairing with the matching leave-in conditioner.\u003c\/p\u003e\n\n\u003ch2\u003eAbout Sol de Janeiro\u003c\/h2\u003e\n\u003cp\u003eSol de Janeiro is an American beauty brand inspired by Brazilian culture, founded in 2015 and best known for its cult Brazilian Bum Bum Cream and Cheirosa fragrance mists. Brazilian Joia is the brand's haircare franchise, built around the same Brazilian botanicals and warm, sun-soaked aesthetic.\u003c\/p\u003e\n\n\u003ch2\u003eKey ingredients\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBabaçu oil:\u003c\/strong\u003e Brazilian palm-fruit oil that helps lock in lightweight moisture.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrazil nut oil:\u003c\/strong\u003e Rich in selenium — helps strengthen hair and protect against breakage.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCupuaçu butter:\u003c\/strong\u003e Indulgent Brazilian plant butter that hydrates dry strands.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eKey benefits\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eStrengthens hair:\u003c\/strong\u003e Brazil-nut and babaçu oils help support hair against breakage.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSmooths frizz:\u003c\/strong\u003e Botanical butters help tame the cuticle.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eGentle cleansing:\u003c\/strong\u003e Lifts daily build-up while preserving natural oils.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSensorial Cheirosa-inspired scent:\u003c\/strong\u003e Carries the brand's signature warm Brazilian aromatic.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eSuited to all hair types — particularly useful for dry, frizzy or damaged hair that needs strengthening and smoothing in a daily wash. Pairs naturally with the matching Brazilian Joia leave-in conditioner and other haircare from the line.\u003c\/p\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eWet hair thoroughly.\u003c\/li\u003e\n  \u003cli\u003eDispense a small amount of shampoo into the palms.\u003c\/li\u003e\n  \u003cli\u003eMassage through the scalp and lengths to create a lather.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly.\u003c\/li\u003e\n  \u003cli\u003eFollow with a conditioner or leave-in for best results.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 295ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Strengthening \u0026amp; smoothing shampoo\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHair type:\u003c\/strong\u003e All, particularly dry or damaged\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Brazilian Joia\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Sol de Janeiro\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":58260682375516,"sku":"N8600213","price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/Sol-De-Janeiro-Brazilian-Joia-Strengthening-Smooth-4.jpg?v=1783880229","url":"https:\/\/vinceproject.com\/fr\/products\/sol-de-janeiro-brazilian-joia-strengthening-smoothing-shampoo-295ml","provider":"Vitrax ","version":"1.0","type":"link"}