{"product_id":"yardley-keratin-hair-cream-150g","title":"Yardley Keratin Hair Cream 150g","description":"\u003cp\u003eYardley Keratin Hair Cream 150g is a rich, leave-in styling cream from the heritage British house Yardley of London. Enriched with keratin — the structural protein that hair is naturally made of — the cream is designed to smooth the look of damaged or unruly hair, add shine and tame frizz while providing flexible, all-day hold. Suitable for everyday styling on hair lengths, ends and flyaway areas.\u003c\/p\u003e\n\n\u003ch2\u003eAbout Yardley\u003c\/h2\u003e\n\u003cp\u003eYardley of London is one of the oldest fragrance and personal-care houses in the world, dating back to 1770 — official perfumer to the British royal family for over a century. Its haircare line is built around accessible, daily-use formulas that draw on the brand's perfumery heritage with subtle scenting alongside functional benefits.\u003c\/p\u003e\n\n\u003ch2\u003eKey ingredients\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eKeratin:\u003c\/strong\u003e The structural protein that hair is naturally made of — used to help reinforce and smooth the hair shaft.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eConditioning agents:\u003c\/strong\u003e Help soften and tame the hair as the cream sets.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eKey benefits\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSmooths and conditions:\u003c\/strong\u003e Helps tame frizz and flyaways for a polished finish.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAdds shine:\u003c\/strong\u003e Reflective finish without leaving hair greasy.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFlexible hold:\u003c\/strong\u003e Holds the style without stiffness — works well for both straight and curly hair.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eLightly scented:\u003c\/strong\u003e Subtle Yardley fragrance carries through the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eSuited to anyone with frizzy, dry, damaged or unruly hair who wants a leave-in cream to smooth and tame the lengths. Particularly useful as a finishing cream after blow-drying, as a styling cream for waves, or as a leave-in for textured and curly hair.\u003c\/p\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eTake a small amount of cream into the palms.\u003c\/li\u003e\n  \u003cli\u003eRub between palms to warm.\u003c\/li\u003e\n  \u003cli\u003eApply through damp or dry hair, working from mid-lengths to ends, avoiding the roots.\u003c\/li\u003e\n  \u003cli\u003eComb through and style as desired.\u003c\/li\u003e\n  \u003cli\u003eReapply lightly to refresh on day-two hair if needed.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 150g\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Leave-in keratin styling cream\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHair type:\u003c\/strong\u003e Frizzy, dry or damaged\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Yardley of London\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":58260224967004,"sku":"D1236110","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/Yardley-Keratin-Hair-Cream-150g-4.jpg?v=1783876947","url":"https:\/\/vinceproject.com\/fr\/products\/yardley-keratin-hair-cream-150g","provider":"Vitrax ","version":"1.0","type":"link"}