{"product_id":"abba-pure-gentle-shampoo-250ml","title":"Abba Pure Gentle Shampoo 250ml","description":"\u003cp\u003eAbba Pure Gentle Shampoo 250ml is a lather-rich daily gentle shampoo from American natural haircare house Abba. The plant-based formula gently cleanses all hair types — including colour-treated hair — without stripping moisture, leaving hair softly cleansed, balanced and ready for conditioning.\u003c\/p\u003e\n\n\u003ch2\u003eAbout Abba Pure\u003c\/h2\u003e\n\u003cp\u003eAbba is the American natural haircare house, internationally celebrated for its plant-based, vegan haircare. Pure Gentle is its iconic everyday daily shampoo.\u003c\/p\u003e\n\n\u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e daily gentle shampoo\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAction:\u003c\/strong\u003e gently cleanses, balances\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHair type:\u003c\/strong\u003e all hair types, including colour-treated\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e creamy, lather-rich\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSuitable for:\u003c\/strong\u003e daily use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eBest for those who want a gentle, plant-based daily shampoo for all hair types — and a smart choice for fans of Abba.\u003c\/p\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eWet hair thoroughly with warm water.\u003c\/li\u003e\n  \u003cli\u003eApply a small amount and massage into a rich lather over scalp and lengths.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly with warm water.\u003c\/li\u003e\n  \u003cli\u003eFollow with a conditioner suited to your hair type.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 250ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Daily shampoo\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Abba\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Pure Gentle\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHair type:\u003c\/strong\u003e All hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":57177178374492,"sku":"Z343420","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/Abba-Pure-Gentle-Shampoo-250ml-9.jpg?v=1774499466","url":"https:\/\/vinceproject.com\/products\/abba-pure-gentle-shampoo-250ml","provider":"Vitrax ","version":"1.0","type":"link"}