{"product_id":"american-crew-classic-molding-clay-85g","title":"American Crew Classic Molding Clay  85g","description":"\u003cp\u003eAmerican Crew Classic Molding Clay 85g is a professional-grade men's hair styling clay from the long-running American men's grooming brand — designed to deliver high hold with a low, matte shine. Suited to short and medium-length hair, the clay provides texture, separation and definition for modern men's haircuts that need long-lasting hold without the polished gloss of a pomade or wax.\u003c\/p\u003e\n\n\u003ch2\u003eAbout American Crew\u003c\/h2\u003e\n\u003cp\u003eFounded in 1994 by hairstylist David Raccuglia, American Crew was the first major hair-care brand built specifically for men. Sold through professional barbershops and salons, the range has become a long-running staple of men's grooming routines worldwide.\u003c\/p\u003e\n\n\u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHigh hold\u003c\/strong\u003e — long-lasting through the day.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eLow, matte shine\u003c\/strong\u003e — no greasy or polished finish.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTexture and separation\u003c\/strong\u003e for modern men's haircuts.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eWorkable, easy-to-apply formula\u003c\/strong\u003e.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eThis styling clay suits men with short to medium-length hair who want a high-hold, matte-finish styling product — particularly those with textured cuts that need long-lasting hold and definition without a glossy finish.\u003c\/p\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eTake a small amount of clay between the fingers.\u003c\/li\u003e\n  \u003cli\u003eRub the product between the palms until soft and warm.\u003c\/li\u003e\n  \u003cli\u003eWork through towel-dried or dry hair from the roots to the tips.\u003c\/li\u003e\n  \u003cli\u003eStyle as desired — finger-style for texture, or use a comb for definition.\u003c\/li\u003e\n  \u003cli\u003eFor higher hold, apply more product and reshape throughout the day.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 85g\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Hair styling clay\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHold:\u003c\/strong\u003e High\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Low, matte shine\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e American Crew\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Classic\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eA professional men's styling clay from one of America's great barbershop brands — high-hold, matte and beautifully workable.\u003c\/p\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":58260669399388,"sku":"H59074","price":19.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/American-Crew-Classic-Molding-Clay-85g-1.jpg?v=1783880103","url":"https:\/\/vinceproject.com\/products\/american-crew-classic-molding-clay-85g","provider":"Vitrax ","version":"1.0","type":"link"}