{"product_id":"k18-peptide-prep-detox-shampoo-250ml","title":"K18 Peptide Prep Detox Shampoo 250ml","description":"\u003cp\u003eK18 Peptide Prep Detox Shampoo 250ml is a clarifying detox shampoo from the cult American haircare brand. Built around activated charcoal, salicylic acid and K18Peptide, it's designed to remove product buildup, excess oils and metals without stripping the hair — preparing the lengths for the brand's signature K18 leave-in repair treatment.\u003c\/p\u003e\n\u003ch2\u003eAbout K18\u003c\/h2\u003e\n\u003cp\u003eK18 is the American haircare brand co-founded in 2020 by Suveen Sahib and Britta Cox, built around its patented bioactive K18Peptide. The brand became a viral hit through professional hairdressers who saw repeatable, dramatic improvements on damaged hair — and is now stocked across professional salons and prestige beauty retailers worldwide.\u003c\/p\u003e\n\u003ch2\u003eKey benefits\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eClarifying detox shampoo — removes product buildup, oils, dirt and metals.\u003c\/li\u003e\n  \u003cli\u003epH-optimised, non-stripping formula that doesn't dry out the lengths.\u003c\/li\u003e\n  \u003cli\u003eColour-safe — suitable for use on coloured and chemically-treated hair.\u003c\/li\u003e\n  \u003cli\u003eActivated charcoal absorbs toxins and excess oils.\u003c\/li\u003e\n  \u003cli\u003eSalicylic acid clears sebum buildup without stripping essential moisture.\u003c\/li\u003e\n  \u003cli\u003eK18Peptide acts as a protective shield to reduce protein loss.\u003c\/li\u003e\n  \u003cli\u003eVegan, gluten-free and cruelty-free per the brand.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eKey ingredients\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eActivated charcoal:\u003c\/strong\u003e absorbs product buildup, excess oils and impurities.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSalicylic acid:\u003c\/strong\u003e beta-hydroxy acid that clears sebum buildup gently.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eK18Peptide (sh-Oligopeptide-78):\u003c\/strong\u003e the brand's patented active — protects the hair fibre from protein loss during cleansing.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePanthenol (provitamin B5):\u003c\/strong\u003e supports softness and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eAnyone with product buildup, residue from hard water, swimming-pool chlorine, or metal exposure — particularly those preparing the hair for the K18 Leave-In Molecular Repair Hair Mask. Use as needed, typically every 1-2 weeks, in place of regular shampoo.\u003c\/p\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eWet the hair thoroughly in a warm shower.\u003c\/li\u003e\n  \u003cli\u003eDispense a generous amount of shampoo into the palms.\u003c\/li\u003e\n  \u003cli\u003eMassage onto the scalp and through the lengths, working into a rich lather.\u003c\/li\u003e\n  \u003cli\u003eLeave on for 1-2 minutes for the salicylic acid and charcoal to work.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly with warm water.\u003c\/li\u003e\n  \u003cli\u003eFollow with the K18 Leave-In Molecular Repair Hair Mask for best results.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e K18\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eProduct:\u003c\/strong\u003e Peptide Prep Detox Shampoo\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e 250ml shampoo\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eUse:\u003c\/strong\u003e 1-2 times per week as a clarifying step\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eVegan and cruelty-free:\u003c\/strong\u003e Yes (per brand)\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Perfume Shop S","offers":[{"title":"Default Title","offer_id":58260137410908,"sku":"D126998","price":53.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0882\/0378\/8636\/files\/K18-Peptide-Prep-Detox-Shampoo-250ml-1.jpg?v=1783876272","url":"https:\/\/vinceproject.com\/products\/k18-peptide-prep-detox-shampoo-250ml","provider":"Vitrax ","version":"1.0","type":"link"}