Revlon Revlonissimo Colorsmetique Permanent Hair Color 60ml - 7.44 Medium Intensive Copper Blonde

Revlon Revlonissimo Colorsmetique Permanent Hair Color 60ml in shade 7.44 Medium Intensive Copper is a professional permanent hair colour from Revlon's salon-grade Revlonissimo line. A medium blonde base with a deep, saturated copper reflect — designed to deliver a vivid, salon-quality intensive copper finish with high shine and reliable grey coverage.

About Revlon Professional

Revlon Professional is the salon-trade arm of the long-running American beauty house — founded in 1932 by Charles Revson, his brother Joseph and chemist Charles Lachman. The Revlonissimo Colorsmetique line is the brand's flagship professional permanent colour system, focused on long-wearing colour and grey coverage with built-in care.

Key benefits

• Professional permanent hair colour for at-home or salon use.
• Up to 100% grey coverage per the brand.
• Treating-agent complex protects the hair fibre during the colour process.
• Hair 8 times shinier with the first colour, with consistent colour from root to tip.
• Shade 7.44 is a Medium Intensive Copper — the "7" denotes medium blonde lift level, with an intense double copper reflect for a saturated, glossy copper finish.

Who it's for

Anyone with naturally medium blonde to dark blonde hair wanting a vivid, saturated copper finish — particularly those drawn to bold copper tones with depth and clarity. Best applied by an experienced colourist.

How to use

1. Always carry out a patch test 48 hours before colouring.
2. Mix one part Colorsmetique 7.44 with the appropriate Revlon Professional developer (typically 1:1.5).
3. Apply with a tint brush to dry, unwashed hair, working through in sections.
4. Process for the development time recommended by the brand — typically 35 minutes — checking strands as instructed.
5. Emulsify with a little water, rinse thoroughly, then shampoo and condition with colour-safe products.

Specifications

• Brand: Revlon Professional
• Range: Revlonissimo Colorsmetique
• Shade: 7.44 Medium Intensive Copper
• Format: 60ml permanent colour cream
• Coverage: Up to 100% greys (per brand)
• Application: Professional / experienced home use, mix with developer