Anastasia Beverly Hills Single Eye Shadow 1.6g - Fresh

Anastasia Beverly Hills Single Eye Shadow 1.6g in Fresh is a high-performance, highly-pigmented single eyeshadow from the cult Beverly Hills brand best known for revolutionising the beauty industry's approach to brows. The buildable, blend-friendly formula delivers saturated colour with a single brush load — letting you customise your own palette or top up the perfect shade from one of the brand's hero eye palettes.

About Anastasia Beverly Hills

Anastasia Beverly Hills (ABH) is an American beauty brand founded in 1997 by Anastasia Soare in Beverly Hills, California. Originally famous for transforming the celebrity brow with her "Golden Ratio" shaping method, the brand has expanded into a complete colour cosmetics line — particularly celebrated for its eyeshadow palettes (Modern Renaissance, Soft Glam, Sultry) and the saturation of its pigments.

Key features

• High-pigment formula: intense, saturated colour payoff with a single brush load.
• Smooth, buttery texture: glides on without dragging the eyelid skin.
• Buildable, blend-friendly: easy to layer, blend, smoke out and customise.
• Long-wearing: stays put through the day without creasing or fading.
• Single-pan format: can be popped into a magnetic palette to build your own custom eyeshadow set.
• Shade — Fresh: a versatile, easy-to-wear neutral shade — well-suited to daily wear and as a transition or lid colour in more complex looks.

Key benefits

• Saturated, professional-grade pigment payoff with minimal effort.
• Easy to blend — beginners and pros alike will appreciate the workability.
• Long-wearing formula — lasts through the day without creasing.
• Single-pan format lets you build a custom palette around your favourite shades.
• Cult ABH formula at a single-shadow price point.

Who it's for

The ABH Single Eye Shadow in Fresh is for those who already love a particular ABH shade and want to top it up, those building a custom magnetic palette, or anyone who simply wants a high-quality single eyeshadow rather than a full palette. The neutral "Fresh" shade is particularly versatile — perfect for the daily transition or all-over-lid wash for any look.

How to use

1. Prime the eyelid with an eye primer or concealer for boosted pigment payoff.
2. Use a flat shader brush to pack colour onto the lid, working from the centre outwards.
3. Blend the edges with a fluffy blending brush.
4. Build up colour gradually with successive thin layers — never one heavy pass.
5. For a more dramatic look, dampen the brush with a setting spray before picking up colour.
6. To extend the palette, combine with other ABH single shadows for endless custom looks.

Specifications

• Weight: 1.6g
• Shade: Fresh
• Format: Single-pan pressed eyeshadow
• Brand: Anastasia Beverly Hills