Burberry Hero Eau de Toilette 100ml Spray

Burberry Hero Eau de Toilette 100ml is a powerful, woody masculine fragrance composed by perfumer Aurélien Guichard and launched in 2021. The composition is built around a signature trio of cedarwood oils — Atlas, Virginia and Himalayan — opening on a sparkling bergamot top, developing through a striking heart of juniper and black pepper, and settling into a deep, multi-faceted cedarwood base.

About Burberry

Burberry is the iconic British luxury fashion house founded in 1856 by Thomas Burberry. The brand's fragrance line — produced by Coty — extends Burberry's quintessentially British identity into perfumery. Hero, launched in 2021, became one of the brand's most enduring modern masculine pillars.

Fragrance notes

• Top: Bergamot
• Heart: Juniper, Black Pepper
• Base: Atlas Cedar, Virginia Cedar, Himalayan Cedar

Olfactory family: Woody Aromatic  |  Launched: 2021  |  Perfumer: Aurélien Guichard

Who it's for

Burberry Hero suits men drawn to refined, woody-cedar fragrances with quiet confidence and modern character — those who appreciate cedar-led compositions and the British luxury aesthetic. Ideal for year-round wear, with particular suitability for autumn and winter. Equally at home in office, casual evening and tailored-dressing contexts.

How to wear it

1. Spray onto pulse points — wrists, base of the neck and behind the ears — at around 15cm
2. Apply over moisturised skin to extend longevity
3. Avoid rubbing wrists together to preserve the bergamot top
4. Two to three sprays is plenty; the cedar base projects warmly

Specifications

• Size: 100ml
• Concentration: Eau de Toilette
• Gender: Men
• Brand: Burberry
• Year: 2021
• Perfumer: Aurélien Guichard
• Family: Woody Aromatic