Max Factor Lipfinity Velvet Matte Liquid Lipstick 4ml - 030 Cool Coral

Max Factor Lipfinity Velvet Matte Liquid Lipstick 4ml in 030 Cool Coral is a long-wearing velvet-matte liquid lipstick from the legendary American makeup house Max Factor. Designed to deliver bold colour with up to 24-hour wear, the Lipfinity Velvet Matte formula gives a comfortable, transfer-resistant matte finish. 030 Cool Coral is a vibrant cool-coral shade — perfect for summer wear.

About Max Factor Lipfinity

Max Factor is the legendary American makeup house founded in 1909 by Polish-American Hollywood makeup artist Maksymilian Faktorowicz. The Lipfinity line is the brand's celebrated long-wearing liquid lipstick range — designed for transfer-resistant, all-day colour. The Velvet Matte interpretation brings a velvety modern matte to the line.

Key benefits

• Up to 24-hour wear — designed for long-lasting, transfer-resistant colour
• Velvet-matte finish — modern matte velvet look
• High-pigment colour — bold, saturated payoff
• Comfortable wear — non-drying long-wearing formula
• Doe-foot applicator — precision wand
• Accessible price point — premium quality at high-street prices

Shade

030 Cool Coral is a vibrant cool-coral in the Lipfinity Velvet Matte line — perfect for summer wear and modern statement looks. Flatters neutral to cool skin tones.

Who it's for

Lipfinity Velvet Matte is ideal for those who want long-wearing, transfer-resistant matte colour with comfortable wear.

How to apply

1. Start with clean, exfoliated lips; apply lip balm beforehand
2. Apply Lipfinity Velvet Matte with the doe-foot wand
3. Start at the centre of the lips and work outwards
4. Allow to dry for 30–60 seconds
5. Top up through the day for continuous colour

Specifications

• Size: 4ml
• Shade: 030 Cool Coral
• Format: Liquid lipstick with doe-foot applicator
• Finish: Velvet matte
• Wear time: Up to 24 hours
• Brand: Max Factor
• Range: Lipfinity Velvet Matte