Moschino Cheap & Chic I Love Love Eau de Toilette 100ml Spray

Moschino Cheap & Chic I Love Love Eau de Toilette 100ml is a cheerful, citrus-forward floral fragrance for women, launched in 2004 and signed by master perfumer Olivier Cresp. A sparkling opening of grapefruit, orange, lemon and redcurrant leads into a soft floral-spicy heart of sugar cane, bulrush, lily-of-the-valley, tea rose and cinnamon, before settling into a clean, comforting base of musk, cedar and warm woods.

About Moschino Cheap & Chic

Moschino was founded in Milan in 1983 by Italian designer Franco Moschino and is one of the most playfully irreverent Italian luxury fashion houses. The Cheap & Chic line is the brand's diffusion-style sub-brand, with bright, accessibly priced fragrances. I Love Love extends that DNA into a deliberately bright, joyful citrus-floral, complete with a heart-shaped flacon to match the name.

Fragrance notes

• Top: Grapefruit, Orange, Lemon, Redcurrant
• Heart: Sugar Cane, Bulrush, Lily-of-the-Valley, Tea Rose, Cinnamon
• Base: Musk, Cedar, Woody Notes

Olfactory family: Floral Citrus  |  Launched: 2004  |  Perfumer: Olivier Cresp

Who it's for

I Love Love suits women looking for a cheerful, optimistic daily fragrance with a bright citrus opening and a soft floral character. The composition is at its best in spring and summer, ideal for office, daytime and casual evening contexts, and works particularly well as a younger or first-bottle fragrance. Anyone drawn to fragrances such as Marc Jacobs Daisy or DKNY Be Delicious will recognise the territory.

How to wear it

Spray onto pulse points — wrists, neck, and behind the ears — from around 15 cm away. Apply to clean, moisturised skin to extend the wear of the lighter top notes. As an eau de toilette, two to three sprays balance well; refresh once during the day to maintain the bright citrus character.

Specifications

• Size: 100ml
• Concentration: Eau de Toilette
• Gender: Women
• Brand: Moschino
• Line: Cheap & Chic I Love Love
• Year: 2004
• Perfumer: Olivier Cresp