L'Oréal Professionnel Série Expert Curl Expression Intensive Moisturiser Rich Hair Mask 250ml

L'Oréal Professionnel Série Expert Curl Expression Intensive Moisturiser Rich Hair Mask 250ml is a deeply nourishing, salon-grade hair mask formulated specifically for curly and coily hair textures. Its rich, conditioning formula is enriched with urea, hyaluronic acid and glycerin to provide intense moisture, restore curl elasticity and reduce frizz — leaving curls visibly more defined, springier and softer to the touch.

About L'Oréal Professionnel Série Expert

L'Oréal Professionnel is the salon-only division of L'Oréal Paris, providing high-performance, hairdresser-tested products to professional stylists worldwide. The Série Expert line — including Curl Expression — is the brand's flagship in-salon care range, scientifically formulated for specific hair concerns and hair types, with products designed to amplify the work of professional treatments and styling.

Key features

• Rich, intensive moisture mask specifically formulated for curly and coily hair
• Urea, hyaluronic acid and glycerin deliver deep, lasting hydration to dry, defined curls
• Restores curl elasticity, definition and softness while controlling frizz
• Suitable for use 1–2 times per week as a deep-treatment mask
• Salon-size 250ml jar

Who it's for

For curly, coily and tightly textured hair (typically curl types 3a–4c) needing deeper moisture and frizz control. Equally suited to clients undergoing colour, transitioning to natural texture, or simply maintaining a healthy curl-care routine at home. Pairs beautifully with the rest of the L'Oréal Professionnel Curl Expression range — the shampoo, leave-in cream and the gel.

How to use

1. Wash hair with the L'Oréal Professionnel Curl Expression shampoo (or co-wash) of choice.
2. Squeeze out excess water until the hair is damp but not dripping.
3. Apply a generous amount of the mask, focusing on the mid-lengths and ends.
4. Comb through with a wide-tooth comb to distribute, and leave on for 5–10 minutes.
5. Rinse thoroughly and follow with a leave-in or curl-defining gel as required.

Specifications

• Type: Hydrating hair mask
• Size: 250ml
• Hair type: Curly, coily, tightly textured
• Use: 1–2 times per week as a deep-treatment mask
• Brand: L'Oréal Professionnel
• Range: Série Expert — Curl Expression