Revlon Revlonissimo Color Excel Gloss Hair Colour 70ml - 11 Silver Ash

Revlon Revlonissimo Color Excel Gloss Hair Colour 70ml in shade 11 Silver Ash is an ammonia-free, demi-permanent toning gloss from the brand's professional Revlonissimo line. A cool, ultra-neutralising silver-ash shade — designed to actively cancel orange and yellow tones in light blonde and grey hair, leaving a cool, glossy silver finish.

About Revlon Professional

Revlon Professional is the salon-trade arm of the long-running American beauty house — founded in 1932 by Charles Revson, his brother Joseph and chemist Charles Lachman. The Color Excel Gloss line within Revlonissimo is the brand's ammonia-free toning gloss family — focused on refreshing colour, glossing the lengths and softly blending greys.

Key benefits

• Ammonia-free, demi-permanent toning gloss for refreshing and glossing colour.
• Silver Ash 11 — sits among the brand's ultra-neutralising shades, actively cancelling orange and yellow tones.
• Designed for level 8+ hair — light blondes, very light blondes and grey hair.
• Acid technology delivers a glossy, shimmering tone-on-tone result.
• Particularly suited to maintaining cool blonde tones between salon visits.

Who it's for

Anyone with light blonde, very light blonde or grey/silver hair who wants to keep brassy and yellow tones at bay — particularly suited to bottle blondes, those embracing natural greys, and white-platinum hair maintenance. Best applied by an experienced colourist.

How to use

1. Always carry out a patch test 48 hours before colouring.
2. Mix one part Color Excel Gloss .11 with two parts of the matching Revlon Color Excel activator.
3. Apply with a tint brush to towel-dried hair, working through in sections.
4. Process for the development time recommended by the brand — typically 20 minutes for a soft toning effect.
5. Emulsify with a little water, rinse thoroughly, then shampoo and condition with colour-safe products.

Specifications

• Brand: Revlon Professional
• Range: Revlonissimo Color Excel Gloss
• Shade: 11 Silver Ash — cool, ultra-neutralising silver
• Format: 70ml demi-permanent gloss
• Ammonia-free: Yes
• Application: Professional / experienced home use, mix with activator