KVD Vegan Beauty Everlasting Liquid Lipstick 6.6ml - A-Go-Go

KVD Vegan Beauty Everlasting Liquid Lipstick 6.6ml in A-Go-Go is a long-wearing liquid lipstick from the cult American makeup brand. Built around the brand's iconic 24-hour waterproof formula, the high-pigment composition delivers bold, transfer-proof colour in a comfortable, vegan and cruelty-free liquid format — a true makeup-bag essential for confident lip wearers.

About KVD Vegan Beauty

KVD Vegan Beauty (formerly Kat Von D Beauty) is the cult American makeup brand known for its bold, expressive aesthetics and uncompromising vegan, cruelty-free formulations. The brand built its reputation on long-wearing liquid lipsticks — and the Everlasting Liquid Lipstick line has become a global cult favourite for its 24-hour wear, intense pigment and creamy comfortable finish.

Key benefits

• Up to 24-hour wear — designed for long days and statement looks
• Waterproof, transfer-proof finish — won't move through meals, kisses or coffee cups
• Intense pigment payoff — full coverage in a single swipe
• Creamy, comfortable formula — non-drying despite the long wear
• Vegan and cruelty-free — high-performance ethical formulation
• Precision doe-foot applicator — clean, controlled application

Shade — A-Go-Go

A-Go-Go is a vibrant, statement-making shade — typically a bright, confident colour designed to make lips the focal point of the makeup look. Pairs beautifully with both bold and natural eye makeup, making it a great choice for parties, evenings out, and creative statement-makeup looks.

Who it's for

This liquid lipstick is for anyone who wants serious, long-wearing lipstick performance — particularly those tired of touching up throughout the day and those who love bold, statement lip colours. The vegan, cruelty-free formulation also appeals to ethical beauty users, and the comfortable wear makes it accessible to those who normally find liquid lipsticks drying.

How to apply

1. Exfoliate lips gently if they're feeling dry, then apply a thin layer of lip balm
2. Blot off any excess balm before applying lipstick
3. Outline the lips with a matching lip liner for added definition
4. Apply directly from the doe-foot applicator, starting from the centre and working outwards
5. Allow to set for 60 seconds before pressing lips together
6. Avoid eating or drinking until fully set

Specifications

• Size: 6.6ml
• Shade: A-Go-Go
• Format: Liquid lipstick
• Finish: Long-wearing matte
• Wear: Up to 24 hours, waterproof, transfer-proof
• Vegan & cruelty-free: Yes
• Brand: KVD Vegan Beauty
• Range: Everlasting Liquid Lipstick